Copyright and Legal Compliance in the Digital Age
In the digital environment, publishers need to manage the rights they own and license carefully. It has always been important to have clear agreements with authors and other suppliers. The web and the internet have given an almost dangerous sense of freedom – should you trust the author who tells you, ‘I found this on the internet – it must be free’?
Third-party permissions can be fiddly and time-consuming, yet the price of making a mistake may be high. Now publishers need to exploit new rights in the digital world.
You will learn how to:
- secure the necessary authority to exploit new rights
- decide if the original author contract covers the new opportunities they may want to exploit
- be sure that you have the necessary ‘informed consent’.
Publishers also need to focus on the increasing importance of data protection, the use and storage of personal information, privacy issues and human rights. The web may be a potent source of information and content, but it is also a highly effective monitor of the rights we are seeking to use.
Delegates are encouraged to email questions in advance, and to follow up with queries.
Who will benefit from this course?
Anyone who is involved in the creation and publication of online products, services and content.
Programme
- Refresher on copyright
- Changes since copyright directive and new 2003 Regulations
- Being clear and safe with moral rights
- Other legal issues: data protection, human rights, privacy
- Agreements with ‘suppliers’
- Are contracts really necessary?
- One-page letter of assignment, or 25-page author’s contract
- The essentials of a good agreement
- Permissions and third-party trail
- What you can and can’t use (fair dealing)
- Warranties and indemnities for content
- Risk of publishing without consent
- Social Media and Digital Contracts
- What partners will expect of you
- What you should require of partners (companies and individuals)
- Who owns social ‘stuff’? Who is responsible if it contains ‘trouble’?
- Data protection and privacy issues
- Using images and designs of famous (registered) brands
- Adults and children in photographs or taken from the web
- Storing and using personal information safely.
- Duration: A one-day course
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