Trade Commissioning and List Management

Trade Commissioning and List Management

This brand-new course, with its stellar faculty of tutors, is the definitive course for commissioning and acquisition editors from consumer book publishing who require the skills necessary to build a profitable publishing list.

If you’re an editor in the early stages of your career, with responsibility for acquisitions and list-building for a trade publisher, this unique programme will give you the best possible foundation.

The project to develop and launch this course has been partly supported by HM Government with EmployerOwnership funding. This funding enables the PTC to offer places on the inaugural course at a 50% discount off the full course fee at £997.50 (plus vat). Act now to take advantage of this special price.

The intensive four-day residential course combines the creative with the entrepreneurial and balances intuition with methodology. It covers all the essential proficiencies that a successful list-builder needs and explores the critical relationships with internal and external partners on which list-building depends.

At the heart of the programme is a case study that is woven through the four days. Working in a group, you’ll develop a full publishing project proposal – from title and content through costings to marketing plans. Finally, you’ll present your proposal to a ‘board of directors’ for assessment.

Each formal group session is led by an expert tutor, ensuring a variety of teaching styles and personal experience. The tried-and-tested residential venue provides an atmosphere conducive to learning and networking.

Those who take part in the course are hugely rewarded with the knowledge and skills gained, plus the networking and relationship-building opportunities After four days and three evenings of challenging work, you’ll leave tired but inspired!

Learn how to…

  • develop a publishing list that meets company strategy and management goals
  • add value to your business
  • structure and present commercially attractive publishing proposals and win book auctions
  • evaluate markets and exploit publishing opportunities
  • find and keep valuable authors and negotiate author contracts
  • understand and evaluate financials
  • plan for profit and return on investment.

This course contributes to PUB 2, PUB 6, PUB 11 and PUB 12 of the Book & Journal Publishing National Occupational Standards.

 

Who will benefit from this course?

Acquisitions editors, commissioning editors, development editors or anyone about to step up to their first commissioning job in trade fiction, non-fiction or children’s publishing.

 

Programme

Day 1
The world of publishing
Building a successful list
Dealing with agents (and other IP owners)

Day 2
Creating and assessing ideas and proposals
Conducting market research
Understanding finance 1: costings and P&L
Presenting to acquisition meetings

Day 3
Making the offer
Thinking about rights
Drawing up contracts and agreements
Working with creative people
Working with sales, marketing and publicity

Day 4
Understanding finance 2: sales analysis and royalties
Case study presentations and analysis.

 

Your Tutor

Lisa Edwards has nearly twenty years’ experience in publishing, mainly in children’s books and licensing. She now runs her own consultancy, Redwood Tree Publishing.

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Your Tutors

The industry professionals who teach the course are drawn from leading publishing companies. They are:

Rebecca Smart (MD, Ebury Press) who will lead the case study.

Caroline Hill-Trevor (Rights People)

Alan Hurcombe (Egmont)

Kerr MacRae

Ross Taylor

Jason McKenzie (Hachette)

Kevin Stewart (Contracts People)

James Wills (Watson Little)

Ed Wood (Sphere)

Kimberley Young (HarperCollins).

 

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  • Dates: 23 November 2015, 08 May 2016, 14 November 2016
  • Duration: A four-day residential course
  • Price: £997.50+vat
  • Cannot be combined with other discount offers

Provisional Booking Form

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Anything else you’d like to tell us? If you’ve been issued with a voucher from the Publishing Training Centre and you’d like to use it with this booking, or you’d like to book more than four people on this course, let us know here. Alternatively, you can email us directly at This e-mail address is being protected from spambots. You need JavaScript enabled to view it. :

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