You know what the numbers are; you already understand what a balance sheet and P&L are. But how do you make use of all this information? How do you make effective financial decisions? How do you make the most of your working capital and your budgets? What are the key factors involved in costing, pricing and managing margins? This course is for middle and senior managers faced with decisions that impact on the financial position of their company. It will help you to:

• set and manage budgets effectively
• make effective costing and pricing decisions
• create financially viable forward plans
• predict and analyse the impact of your decisions.

The packed single day focuses on the key financial indicators – and what they mean to you and your company.

Programme

• Introduction
• The key control documents
• Analysing financial information
  • Identifying key information
  • Using ratios
  • Trend analysis and forecasting
• Managing money
  • Control of working capital
  • Stock, creditors, debtors
  • Budgeting
  • Controlling risk
• Making money
  • Managing margins
  • Gross and net: key factors in each
  • Short and long term action
  • Costing
  • Cost drift
  • Pricing
  • Evaluating investment options

Who will benefit from this course?
Managing Editors, Publishers, Division and Department Heads, Marketing Managers, Sales Managers, Production Managers

You’ll need a prior grounding in basic financial terms and principles to get the most from this course. Publishing Finance: An Introduction can provide this. To help you decide which course would be best for you, we've devised a brief self-assessment questionnaire. Download this as a Word file or call 020 8874 2718 for a copy.

Your tutor
David Inglis has wide experience at executive level in the publishing and library sectors, including five years as Director of the British Library’s Digital Library Programme, procuring infrastructure, drafting digitisation policy and licensing major digital heritage content projects. As a publisher, David managed STM and educational subsidiaries of News International and Thomson International Publishing. The output of the latter included the first wave of online scholarly journals and innovative database products. He is now a consultant offering broad managerial experience in the information world with a focus on digital asset management.

Note that most of our open courses can also be run as in company events.

Send details of this course to a colleague.

Dates: 24 October 2008

Price: £349+VAT (a number of discounts are available).

Venue: The Publishing Training Centre in Wandsworth, London (see a map and a list of local hotels).

Make a provisional booking on Financial Planning and Decision Making