Publishing Finance: An Introduction

Dates:

16 March, 7 June & 27 October 2010 (a one-day course)

Price:

£365+VAT (a number of discounts are available)

Venue:

The Publishing Training Centre in Wandsworth, London (see a map and a list of local hotels)

Book course online or phone +44 (0)20 8874 2718 for availability

"An excellent course – content was presented in an extremely accessible and lively manner."

BMJ Publishing delegate

"I feel that my decisions at work will be more thought through in terms of how they will affect the rest of the business."

Kyle Cathie delegate

This course will help you understand the financial implications of your decisions.

By the end of the day you'll be able to:

read and understand key financial reports
appreciate why cash flow is so important
predict the likely financial implications of your own publishing projects.

Whether you've just gained responsibility for your own budgets, or simply need to understand financial reports more clearly, this course is for you.

You'll learn about a wide range of financial documents, and, working in a group on a variety of case studies, you'll gain practical experience of using financial reports in publishing. So when you return to work you'll not only understand financial reports, you'll be able to use them for forecasting in your own day-to-day work.

Programme

Sources and uses of money
Budgets and forecasts: setting and controlling them
"Finance is algebra": understanding terms
"The Balance Sheet Barrier": video
Profit & Loss account: building the picture
Overheads: the hidden cost
Exercise 1: what are you left with?
Profit & Loss account
- Exercise 2: a mid-year change
- Exercise 3: revising the forecast down
Reading P & L accounts
Balance sheet: how does it balance?
Ratios: which are the key ones?
Cash flow: planning the big project
Exercise 4: "Encyclopedia of Asia"
- Long-term publishing and forecasting financial need

Who will benefit from this course?

Managing Editors, Publishers, Division and Department Heads, Marketing Managers, Sales Managers, Production Managers

The Publishing Training Centre also offers a more advanced finance course, Financial Planning and Decision Making. To help you decide which course would be best for you, we've devised a brief self-assessment questionnaire.

Your tutor

Nick Esson has over 30 years’ experience in publishing in both sales & marketing and in general management. He has held board or subsidiary board appointments with Allen & Unwin/Unwin Hyman and UCL Press. He has been running his own company, Combined Academic Publishers, since 1997. Nick has extensive overseas sales & marketing experience.

Note that most of our open courses can also be run as in-company events.

Send details of this course to a colleague.

Dates: 16 March, 7 June & 27 October 2010

Price: £365+VAT (a number of discounts are available).

Publishing Finance: An Introduction - provisional booking form

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