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Financial Planning and Decision Making

This course is essential for middle and senior managers in publishing who already understand basic financial terms and principles and who are responsible for making decisions that impact on the financial position of their company. It will demonstrate how to make effective financial decisions, make the most of your working capital and budgets, and the key factors involved in costing, pricing and managing margins.

You will learn to:

set and manage budgets effectively
make effective costing and pricing decisions
create financially viable forward plans
predict and analyse the impact of your decisions.

Programme

The key control documents
Analysing financial information
- Identifying key information
- Using ratios
- Trend analysis and forecasting
Managing money
- Control of working capital
- Stock, creditors, debtors
- Budgeting
- Controlling risk
Making money
- Managing margins
- Gross and net: key factors in each
- Short- and long-term action
- Costing
- Cost drift
- Pricing
- Evaluating investment options.

Who will benefit from this course?

Commissioning editors, publishers, division and department heads, marketing managers, sales managers, production managers.

Note: You will need a prior understanding of basic financial terms and principles to get the most from this course. Publishing Finance: An Introduction can provide this.

Your Tutor

Kay Symons has 30 years' experience with some of the foremost educational publishers in the UK. She worked at Heinemann for 20 years, as publishing director and MD of Heinemann Secondary and Vocational during a period of huge success from 1997-2004. After a completing an international executive MBA programme at Henley Management College, she fulfilled a number of roles working on strategic projects, as a Marketing Director and as Harcourt's first Customer Focus Director. She is now a publishing consultant and popular trainer.

Note that most of our short courses can also be run as in-company events.

Dates: 06 September 2012
Duration: A one-day course
Price: £385+VAT
A number of discounts are available

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Financial Planning and Decision Making

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